Proxy Foods
Startup
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Proxy Foods | AI-Powered Formulation & Product Development
Proxy Foods is the world’s first and most advanced AI product development and recipe formulation platform-trusted by leading R&D teams to create, reformulate, and optimize food & beverage products consumers love, at scale and in record time.
We help teams launch and reformulate faster-delivering better, healthier products without sacrificing taste or margins.
From concept to shelf, Proxy accelerates innovation with data-driven insights, AI agents, and human-in-the-loop validation: move from concept to prototype in minutes, get pilot-ready in days, iterate rapidly with feedback-driven optimization (including auto-generated DoEs), and scale confidently into production.
For reformulation, renovation, and optimization, Proxy helps improve flavor, texture, nutrition, and shelf life, reduce sodium/sugar/chemicals for cleaner labels, incorporate market + sensory insights, and optimize cost, yield, and process decisions-while keeping recipe identity and brand consistency intact.
Use Proxy out-of-the-box, or securely integrate with internal systems to adapt the AI to your products, consumers, and process-powered by an agentic workflow built for disciplined formulation, rapid iteration, and scientific rigor.
Learn more: https://proxyfoods.ai
